1. Antonym Cosmetics
With the intention of creating an all-natural beauty brand that didn’t sacrifice quality, Valerie Giraud founded Antonym Cosmetics. Their makeup and brushes are cruelty-free, gentle on the skin and pack a punch. The company’s goal is to provide natural makeup that is highly pigmented and lasts all day. They don’t test on animals, their products are vegan and organic so it’s a win-win-win for your makeup bag! Check out their packaging that is also eco-friendly using packaging that helps reduce waste!
2. W3ll People
Priding themselves on providing the trifecta: natural ingredients, social responsibility and advanced performance, this company offers some of the best non-toxic and green beauty products around. Their products are hand-crafted in small batches in the US using hydrating and therapeutic botanicals like aloe and green tea. The founders, who include a celebrity makeup artist, dermatologist and health and wellness fanatic, strive every day to make products that your skin and the Earth will love.
3. ILIA Beauty
If you want a green beauty brand that does double duty as makeup and skincare, check this company out! Their products are safe, potent and designed to revive and protect your skin so you can look gorgeous while feeling great about what you are wearing! On top of their botanical, all-natural and hand-selected ingredients, all their products contain SPF to protect your skin from the harsh sun. If that isn’t enough, they also package their products sustainably and support TerraCycle’s Zero Waste Box which allows makeup lovers to send in their used makeup products so the packaging can be recycled!
4. Tata Harper
A pioneer in natural skincare, this company set out to find the highest possible quality of ingredients to make uncompromisingly green beauty products that are as good for you as they are for the earth. All their products are made in Vermont on the Harper organic family farm. Along with organic formulas, all the products are packaged in recyclable glass and in recycled paper printed with soy ink. Every aspect of their company from the beginning of production to the recycling of the packaging after you use the last drop is as green as it gets!
5. Fat and the Moon
With the belief that self-care is earth care, you won’t find a more green beauty brand that focuses on the connection to our skin to the outside world. With products that come from a legacy of healers and herbalists, you can be sure that they feature ingredients that heal your skin as you use them. From makeup to lotion to daily necessities, this company makes it all. All their products are packaged sustainably in reusable or recyclable containers to help the earth after you are done helping your skin!
6. RMS Beauty
With a mission to create a luxury clean beauty brand, founder makeup artist Rose-Marie Swift started her company ten years ago. Using raw ingredients, you can be sure that you are getting high-quality ingredients that are in their original form, natural and ready for your skin to use to heal and thrive. All ingredients are made to let your natural beauty shine through and the mix of vitamin and mineral-filled ingredients will support your skin long after you remove the makeup. As an added bonus, all their products are all packaged in minimalistic, recycled or recyclable containers.